From One Lagos Gym to 30 Locations: i-Fitness Eyes West African Expansion
Nigerian fitness chain i-Fitness is building a wider gym network after private-equity investment, with Accra and Abidjan under consideration as potential first international markets.
By Adaeze Okafor | Senior Editor, Business, Forbes.ng
Nigerian fitness company i-Fitness is expanding its gym network and considering entry into Ghana and Côte d’Ivoire, reflecting investor interest in organised fitness and wellness services across West Africa.
Forbes Africa reported in October that i-Fitness had grown to 30 locations and employed more than 1,000 people. Ogunwale said the company planned to end 2026 with about 35 to 36 locations. Accra and Abidjan were being considered as potential first international markets, with plans expected to be firmed up from the third quarter of 2027.
Private equity and disciplined expansion
Private-equity investor Verod acquired a 65% stake in i-Fitness in 2024. The investment has supported expansion, management systems and technology, according to the original report. Scaling a gym network requires spending on premises, equipment, staff and customer acquisition.
Currency depreciation can raise the local cost of imported equipment, while inflation and household budget pressures may affect what customers are willing to spend on memberships. Operators must balance growth with pricing, service quality and retention.
Inside the i-Fitness network
The company is also developing digital tools and customer relationship systems, while exploring corporate subscriptions, third-party fitness-centre management and partnerships.
Related video
A directly relevant YouTube video featuring i-Fitness or its leadership could not be verified in this review. No video is embedded rather than risk publishing an unrelated clip. A company-approved interview or official YouTube link can be added when available.
Original reporting: Oluwatomisin Amokeoja, Forbes Africa Staff, “From One Lagos Gym To 30 Locations In Nigeria: How Verod-Backed Fitness Firm Is Now Eyeing Accra And Abidjan,” October 3, 2026. Read the original report.
Image rights note: the photographs are from third-party publishers. Confirm permission or licensing before syndication.
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